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Seoul, 대한민국 - Things to Do in Seoul

Seoul

Seoul, 대한민국 - Complete Travel Guide

Seoul, South Korea's dynamic capital, is a fascinating metropolis where ancient traditions easyly blend with cutting-edge technology and modern innovation. Home to nearly 10 million people, this busy city offers an incredible array of experiences, from exploring centuries-old palaces and traditional markets to discovering the latest trends in K-pop culture, fashion, and cuisine. The city's 25 districts each have their own distinct character, creating diverse neighborhoods that range from the historic charm of Bukchon Hanok Village to the neon-lit entertainment districts of Gangnam and Hongdae. Seoul's cultural richness extends far beyond its famous entertainment exports, encompassing world-class museums, impressive architecture, and a food scene that ranges from street food markets to Michelin-starred restaurants. The city's efficient infrastructure, including one of the world's best subway systems, makes it incredibly easy to navigate between attractions. Whether you're interested in shopping in massive underground markets, hiking in the surrounding mountains, experiencing traditional Korean spa culture, or diving into the city's legendary nightlife, Seoul offers an unforgettable urban adventure that perfectly captures the spirit of modern Asia.

Top Seoul

Historic Palaces and Traditional Architecture

Discover Seoul's royal heritage by visiting magnificent Joseon Dynasty palaces featuring impressive traditional Korean architecture, beautiful gardens, and fascinating museums. The changing of the guard ceremonies and guided tours in traditional hanok villages provide deep insights into Korean culture and history. Many palaces offer special nighttime illumination programs that create magical atmospheric experiences.

Booking Tip: Palace combination tickets cost around 10,000 KRW and provide access to multiple sites. Visit early morning or late afternoon for smaller crowds and better photos. Book hanbok (traditional dress) rental nearby for 15,000-25,000 KRW to enhance your experience and get discounted palace entry.

Traditional Markets and Street Food

spend time in Seoul's incredible culinary scene by exploring bustling traditional markets filled with authentic Korean street food, fresh ingredients, and local specialties. These busy markets offer everything from spicy tteokbokki and Korean fried chicken to exotic fruits and traditional teas. Food tours provide excellent opportunities to try multiple dishes while learning about Korean food culture from knowledgeable local guides.

Booking Tip: Food tours typically cost 50,000-80,000 KRW per person and last 3-4 hours. Book tours that include 6-8 different food stops for the best value. Look for small group tours (8-12 people) with English-speaking guides who can explain ingredients and cooking methods.

Modern Districts and Shopping Areas

Explore Seoul's trendy neighborhoods known for fashion, entertainment, and nightlife, each offering unique atmospheres and shopping experiences. From luxury boutiques and department stores to underground shopping centers and indie fashion markets, these areas showcase Seoul's position as a major Asian fashion capital. Many districts also feature rooftop bars, themed cafes, and entertainment venues that highlight Korean pop culture.

Booking Tip: Walking tours of modern districts cost 30,000-50,000 KRW and typically last 2-3 hours. Book tours that include multiple neighborhoods for complete coverage. Evening tours often include stops at observation decks or rooftop venues with city views.

Scenic Mountains and Nature Areas

Escape the urban hustle by exploring Seoul's surrounding mountains and parks, which offer hiking trails, temples, and panoramic city views just minutes from downtown. These natural areas provide peaceful retreats with seasonal beauty, from cherry blossoms in spring to colorful foliage in autumn. Many mountains feature cable cars, traditional temples, and scenic viewpoints perfect for photography.

Booking Tip: Day trip tours to mountain areas cost 60,000-90,000 KRW including transportation and guide. Book tours that include cable car rides and temple visits for added value. Wear comfortable hiking shoes and bring layers as mountain weather can change quickly.

Korean Spa and Wellness Culture

Discover Korea's unique jjimjilbang (spa) culture by visiting traditional bathhouses that offer hot springs, saunas, massage services, and relaxation areas. These facilities provide authentic cultural experiences where locals gather to socialize, relax, and rejuvenate using various therapeutic treatments. Many spas operate 24 hours and include sleeping areas, restaurants, and entertainment facilities.

Booking Tip: Entry fees range from 8,000-15,000 KRW for basic access, with additional costs for massages (30,000-80,000 KRW). Visit during weekday afternoons for less crowded experiences. Look for spas with English signage and staff if you're not comfortable with Korean language.

Getting There

Seoul is served by two major international airports: this destination (ICN), located about 45 kilometers west of the city center, and Gimpo Airport (GMP), which handles mostly domestic and regional flights. Incheon Airport is one of the world's best airports and offers multiple transportation options to downtown Seoul, including the Airport Railroad Express (AREX) taking 43 minutes for 9,000 KRW, airport buses (60-90 minutes, 10,000-15,000 KRW), and taxis (60-90 minutes, 50,000-80,000 KRW depending on traffic). Many international visitors can enter South Korea visa-free for 30-90 days depending on nationality, and the airport offers excellent facilities including free WiFi, cultural performances, and shopping areas.

Getting Around

Seoul has one of the world's most efficient and extensive subway systems, with 9 color-coded lines connecting all major areas of the city. A T-money card (2,500 KRW deposit) provides convenient access to subways (1,370 KRW per ride) and buses (1,200 KRW), with discounted transfers between systems. Taxis are abundant and relatively affordable, with regular taxis starting at 3,800 KRW and deluxe black taxis offering premium service. The city is increasingly bicycle-friendly with Seoul Bike sharing stations throughout downtown areas, and most signs include English translations making navigation easier for international visitors.

Where to Stay

Myeongdong
Gangnam
Hongdae
Insadong
Itaewon
Jung-gu

Food & Dining

Seoul's food scene is incredibly diverse, ranging from street food markets and casual eateries to high-end restaurants and innovative fusion cuisine. Traditional Korean dishes like bulgogi, bibimbap, and kimchi are available everywhere, while specialized restaurants focus on Korean BBQ, hot pot, and regional specialties. The city has embraced international cuisine with excellent Japanese, Chinese, Italian, and fusion restaurants, plus a growing number of Michelin-starred establishments. Night markets, food courts in department stores, and 24-hour restaurants ensure you can find great meals at any time, with most dishes ranging from 5,000-15,000 KRW at casual spots and 30,000-50,000 KRW at upscale restaurants.

Top-Rated Restaurants in South Korea

Highly-rated dining options based on Google reviews (4.5+ stars, 100+ reviews)

View all food guides →

Hongdae Korean BBQ All You Can Eat Pig Company

4.9 /5
(3984 reviews) 1

Myeongdong Mongvely

4.8 /5
(2494 reviews)

bogwangjung

4.9 /5
(2225 reviews)

Wolhwa Sikdang

4.8 /5
(1130 reviews)

Hangong-Gan

5.0 /5
(943 reviews)

CHAEUM KOREAN TRADITIONAL RESTAURANT

4.9 /5
(729 reviews)

Looking for specific cuisines?

Local Cuisine Italian Japanese Fine Dining

When to Visit

Seoul experiences four distinct seasons, with spring (April-May) and autumn (September-November) being the most pleasant times to visit due to mild temperatures and beautiful seasonal colors. Spring brings cherry blossoms and comfortable weather perfect for outdoor activities, while autumn offers impressive foliage and clear skies ideal for sightseeing. Summer (June-August) can be hot and humid with monsoon rains, but it's also the season for festivals and outdoor events. Winter (December-February) is cold but offers unique experiences like winter illuminations, ice skating, and fewer crowds at major attractions, plus it's an excellent time for indoor activities like spa visits and shopping.

Insider Tips

Download subway apps like 'Subway Korea' and 'Citymapper' for easy navigation, and learn basic Korean phrases as English isn't widely spoken outside tourist areas
Many restaurants and cafes are located in basement levels or upper floors of buildings, so look for signs and don't just judge by street-level appearances
Tipping is not customary in Korea and can sometimes be considered rude, as service charges are typically included in prices at restaurants and hotels

Activities in Seoul